Book Promotion

This engagement repositions Business Beyond Borders across five strategic pillars. The Amazon page will be rewritten with all three awards surfaced prominently and a review outreach programme launched targeting 50-plus verified reviews. Goodreads will be fully optimised and a community review strategy activated. The website receives a technical audit, keyword implementation, and two SEO articles targeting corporate buyers. LinkedIn will be repositioned around the book with a 90-day content strategy publishing four posts per month.
The corporate sales pillar deploys a one-page institutional pitch and personalised bulk purchase proposals to 20 target organisations drawn directly from Dean's existing professional network